Section 03 / Protocol

A SMALL TEAM.
RUTHLESS STANDARDS.

M&A Consulting is a five-person consultancy backed by an in-house AI engineering group. We work with fewer than a dozen clients at once — every engagement is led by a partner.

42+
Startups guided
$180M
Client revenue influenced
8
AI tools shipped
94%
Retention across engagements

04 / Operating Principles

P.01

Systems over campaigns

One-off launches don't compound. We build repeatable machines: acquisition loops, content engines, retention flows.

P.02

AI is infrastructure

We don't sell AI. We ship the tools we use ourselves — the same engines that let a small team out-execute an agency 10x our size.

P.03

Measurement or nothing

Every engagement ships with instrumentation. If we can't attribute revenue back to the work, we don't take the retainer.

05 / Leadership

Managing Partner
Strategy · Capital · Advisory

Fifteen years leading marketing at venture-backed consumer and B2B companies. Runs the executive advisory practice.

Operating Partner
AI · Growth · Systems

Former head of growth engineering. Owns the AI tools roadmap and the technical side of every engagement.

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